Újbuda Gets Approval to Explore Its Geothermal Energy Potential Budapest’s Újbuda district has received approval to examine whether geothermal energy can contribute to its future heating and energy needs. The decision places one of the capital’s most densely populated districts at the centre of Hungary’s broader effort to make better use of its underground thermal resources. The approval does not mean that a geothermal power plant or district-heating system will be built immediately. Instead, it allows the district and its partners to investigate the geological conditions, technical feasibility, environmental implications and financial requirements of using heat stored beneath the city. The project could eventually support cleaner heating, reduce dependence on imported natural gas and strengthen Budapest’s energy resilience. Its success, however, will depend on careful geological research, responsible water management, transparent public consultation and a realistic financing model. Wh...
Exergy’s Revenue Boom: How High-Tech Geothermal Engineering Is Driving a New Industrial Growth Wave
By: Robert Buluma
This expansion is not accidental or purely cyclical. It reflects a broader structural shift in global energy demand, where industrial decarbonization, deep geothermal exploration, and heat recovery systems are becoming central pillars of the energy transition. Exergy has positioned itself at the intersection of these trends, leveraging advanced turbine design, international expansion, and a strong intellectual property portfolio to scale its operations.
What makes this case particularly interesting is not just the financial growth, but the technological and geographical strategy behind it. The company’s evolution reveals how niche geothermal engineering firms are becoming global players in the renewable energy equipment market.
From Post-COVID Slowdown to Industrial Acceleration
Like many engineering firms tied to capital-intensive infrastructure, Exergy experienced a slowdown during the COVID-19 period. Supply chains were disrupted, project financing became more cautious, and several international geothermal developments were delayed.
However, instead of contracting long-term, the company used the recovery period to restructure its operations, strengthen its engineering base, and expand its international footprint. As global energy prices rose and governments increased investment in decarbonization, geothermal energy regained attention as a stable baseload renewable source.
By 2021 Exergy had begun a consistent upward trajectory. Revenues recovered and then accelerated, driven by a growing pipeline of geothermal installations, particularly in emerging markets and geothermal-rich regions. Within a few years, the company had multiplied its turnover several times, setting the stage for its current projection of approximately €80 million in annual revenue.
This rebound reflects a wider truth in the geothermal sector: while often overshadowed by solar and wind, geothermal energy is increasingly recognized as a high-value, high-efficiency solution for both electricity generation and industrial heat applications.
The Core Technology: Organic Rankine Cycle Systems
At the heart of Exergy’s business model is ORC technology—Organic Rankine Cycle systems. Unlike conventional steam turbines used in coal or large-scale geothermal plants, ORC systems operate using organic fluids with lower boiling points than water.
This allows energy extraction from lower-temperature heat sources, significantly broadening the range of viable geothermal and industrial applications. In simple terms, ORC systems enable electricity generation even when underground temperatures are not high enough to produce steam directly.
Exergy has refined this technology through years of engineering iteration, focusing on efficiency, durability, and maintenance optimization. One of its key innovations lies in its radial outflow turbine design.
Unlike traditional axial turbines, radial outflow turbines manage fluid expansion differently, allowing improved efficiency in certain geothermal conditions. More importantly, the system is designed to reduce operational downtime. In geothermal operations, maintenance often requires partial or full system shutdowns, which can be costly due to lost electricity generation.
By engineering systems that reduce the need for full fluid drainage during maintenance, Exergy has been able to cut downtime significantly. In large geothermal facilities, even a single day of shutdown can result in substantial revenue losses, making operational efficiency a critical competitive advantage.
This combination of mechanical innovation and practical operational optimization is one of the reasons the company has accumulated a strong intellectual property base, reportedly including around 180 patents across its technologies.
Global Expansion: A Business Model Built on International Markets
While Italy remains the company’s origin, it represents only a small portion of its commercial activity. The real driver of Exergy’s growth has been its international strategy.
Today, the company’s largest market is Turkey, which accounts for a significant share of its revenues. Turkey’s geothermal sector has expanded rapidly over the past decade, supported by favorable geology, government incentives, and strong private sector participation. This environment has created demand for advanced ORC systems, which Exergy supplies.
Beyond Turkey, the company has developed active operations in several key regions:
- The Azores, where a major geothermal project valued at approximately €25 million has become one of its flagship installations
- Kenya, where geothermal development continues to expand in the Rift Valley region
- The United States, where new branches have been established to serve a growing geothermal and industrial heat recovery market
- China, where the company has entered industrial energy recovery segments
This diversified geographic footprint reduces dependency on any single market and positions Exergy within both mature and emerging geothermal economies.
The Azores project is particularly significant, not only due to its size but also because it demonstrates the company’s ability to deliver large-scale systems in island and remote environments, where energy independence is a strategic priority.
Kenya and the East African Geothermal Opportunity
In East Africa, Kenya remains one of the most important geothermal markets globally. The Rift Valley system offers some of the highest geothermal potential in the world, and the country has already developed significant installed capacity compared to other African nations.
For companies like Exergy, Kenya represents both a technical and commercial opportunity. The region’s geothermal conditions require deep drilling and efficient heat conversion systems, making ORC technology highly relevant.
However, Kenya also presents structural challenges: high upfront drilling costs, infrastructure constraints, and project financing complexities. Despite this, international firms continue to invest due to the long-term stability of geothermal output compared to other renewable sources.
In this context, Exergy’s approach—combining modular ORC systems with flexible engineering solutions—fits well with the needs of emerging geothermal markets. The ability to tailor systems for different reservoir temperatures and conditions is especially valuable in regions where geothermal resources vary significantly across sites.
Industrial Heat Recovery: Expanding Beyond Electricity
One of the most important strategic shifts in Exergy’s business model is its expansion beyond traditional geothermal power generation into industrial heat recovery.
Industrial sectors such as cement production, steel manufacturing, paper processing, and chemical production generate large quantities of waste heat. Traditionally, this heat is released into the environment without energy recovery.
ORC systems allow this waste heat to be converted into usable electricity, improving overall energy efficiency and reducing carbon emissions. This application significantly expands the addressable market for Exergy beyond geothermal fields.
The company has identified industrial heat recovery as a key growth segment for the coming years. This is consistent with global trends, where energy efficiency is becoming as important as energy production in achieving decarbonization goals.
By targeting industrial clients, Exergy is effectively entering a parallel market that is less dependent on geological conditions and more tied to manufacturing activity. This diversification strengthens its long-term business stability.
Engineering Workforce and Production Strategy
Behind Exergy’s technological success is a workforce that has expanded significantly in recent years. The company is primarily composed of engineers specializing in mechanical systems, thermodynamics, and electrical design.
Following its post-pandemic recovery, the company has more than doubled its workforce in Italy, reaching around 70 employees domestically, with additional staff operating in international branches such as Turkey. Expansion plans continue, with targets to reach approximately 100 employees in the near term.
This growth is not just numerical but also strategic. The company is investing heavily in project management and systems engineering capabilities, reflecting the increasing complexity of its global project portfolio.
A notable aspect of its operational model is its reliance on localized supply chains. In several markets, including Turkey, the company works with local suppliers to meet regulatory requirements and reduce logistical costs. This “local content” strategy also enhances project acceptance in countries where governments prioritize domestic industrial participation.
At the same time, core technological components and engineering design remain centralized, ensuring consistency in quality and performance.
Financial Outlook and Growth Ambitions
From a financial perspective, Exergy’s trajectory reflects a strong upward trend. After reaching approximately €53 million in revenue in the previous year, the company is targeting around €80 million in the current cycle.
Management expectations suggest that this is not a peak but part of a longer growth curve. The company has also set a medium-term ambition of reaching around €100 million in annual revenues within the next few years.
This growth is supported by a robust pipeline of ongoing negotiations and advanced-stage projects, including several large-scale geothermal installations valued in the tens of millions each.
The financial strategy is closely linked to research and development investment. Participation in structured financial programs and industrial networks has enabled the company to secure funding for innovation while expanding its global partnerships.
In the geothermal equipment sector, where project cycles are long and capital-intensive, maintaining a strong R&D base is essential for competitiveness.
Competitive Position in the Global Geothermal Industry
The global geothermal equipment market is highly specialized, with relatively few companies capable of delivering complete ORC-based systems at scale. Competition comes from both established engineering firms and emerging clean-tech startups.
Exergy’s competitive advantage lies in its combination of patented turbine technology, operational efficiency improvements, and adaptability across different geothermal conditions.
Unlike some competitors focused solely on high-temperature geothermal fields, Exergy’s ORC systems allow exploitation of medium- and low-temperature resources. This significantly expands the potential market size.
Additionally, its engineering focus on reducing maintenance downtime provides a tangible economic benefit to operators, which is often a decisive factor in project procurement.
However, the industry remains competitive, and future growth will depend on continued innovation, cost optimization, and successful execution of large international projects.
The Future of High-Tech Geothermal Engineering
The trajectory of companies like Exergy signals a broader transformation in the geothermal sector. Once considered a niche segment of renewable energy, geothermal power is increasingly integrating into mainstream energy strategies, particularly as countries seek reliable baseload alternatives to intermittent renewables.
Technological advancements in drilling, reservoir modeling, and energy conversion systems are expanding the viability of geothermal projects worldwide. At the same time, industrial decarbonization is creating new demand for heat-to-power conversion systems.
In this evolving landscape, engineering firms that can bridge the gap between geology and industrial energy systems are likely to play a central role.
Exergy’s growth story illustrates this shift clearly. Its expansion across multiple continents, its focus on ORC innovation, and its entry into industrial heat recovery all point to a future where geothermal technology is not limited to volcanic regions, but integrated into global industrial infrastructure.
Conclusion
Exergy’s rise from a modest engineering company to a fast-growing global geothermal technology provider reflects more than corporate success—it reflects a structural change in how the world approaches energy production and industrial efficiency.
By combining advanced turbine engineering, international market penetration, and a diversified application strategy, the company has positioned itself at the forefront of next-generation geothermal development.
As global energy systems continue to evolve, firms operating at this intersection of innovation and infrastructure are likely to become increasingly influential. Exergy’s trajectory suggests that geothermal energy is entering a new phase—one defined not only by resource extraction, but by high-tech conversion, industrial integration, and global scalability.
See also: Exclusive Interview: An In-Depth Look at Exergy’s Game-Changing Gemini Turbine
Source:Exergy
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